Supplier Diversity from the Inside Out
A Corporate Insider’s Guide to Making Diverse-Owned Businesses Stand Out from the Crowd
In Supplier Diversity from the Inside Out, award-winning strategist Kimberly Coffman delves into the intricacies of navigating supplier diversity programs and securing lucrative contracts with major corporations. With first-hand experiences garnered over two decades collaborating with industry peers at titans such as GM, Ford, and IBM, Coffman unravels the nuances of respectful engagement and effective marketing strategies essential for corporate partnership success.